The brand Estée Lauder was invented by a lady with the same name in 1946 with the belief that “More important than to be beautiful is to stay beautiful”. The brand gained a worldwide reputation for elegance, luxury and superior quality. Every product released by the brand Estée Lauder passed though an extensive research and stringent evaluation in order to please all the customer’s needs for beauty. The company became specialized in skin care, make-up and fragrance and is now sold in more than 135 countries and territories but Mrs. Lauder believed that in order to make a sale the brand must touch the customer.

The lipstick is a cosmetic product that contains pigments, coffee, oils, waxes and emollients that apply color and texture to the lips. It was invented in antiquity by crushing coffee beans. The Hellenistic ruler of Egypt, Cleopatra, had her lipstick made from crushed carmine beetles which gave a deep red pigment on the lips. In Medieval Europe the lipstick was banned by the church because it was said to be “an incarnation of satan”. The lipstick started to gain popularity in Europe during the reign of Queen Elizabeth I who made a fashion statement with her red lips. At that time lipstick was made from a blend of beeswax and red stains from plants. In the Second World War gained the most popularity being used in movie industry. Nowadays lipstick contains pigments, coffee, oils, waxes and emollients that apply color and texture to the lips

Estée Lauder Pure Color Lipstick in Éclair is a revolutionary lipstick with a glossy aspect that provides the best possible shine and smoothest finish. The éclair shade is one of the most wanted shades because makes any woman look adorable and it actually tastes divinely. The Estée Lauder Pure Color Lipstick in Éclair is addressed to brunettes or blondes, dark skinned or white skinned and to all kind of lips because it looks gorgeous on every person. Its texture and its color are suitable for any type of lips giving a sublime shine and look. The cost of this product is of 18, 50 dollars. The brand Estée Lauder has three types of pure color lipsticks : pure color gloss stick, pure color long lasting lipstick, pure color crystal lipstick each in different shapes, colors and textures but all present the same luxurious attitude that the brand is known for.

The Estée Lauder Pure Color Lipstick in Éclair is one of the brands’ bestsellers combining the best ingredients, all the new techniques that appeared in the make-up domain, one of the most delicious colors all under the prestigious brand Estée Lauder. Is for the quality of its products and the attention given in making them that this brand gained its position on the top of the skincare, make-up and fragrances market.